Mini MBA in Customering
Formal training in the management of the actual customer asset, makes you an actual customer leader. Time to elevate!
Overview
The Mini MBA in Customering is an MBA level, CPD accredited course that gives you the instrumentation to transform your career. Delivered 100% online, based on evidentiary data and applied practice, it is the most advanced course in the field – anywhere in the world. The Mini MBA in Customering is designed for executive management, marketers of all backgrounds and education. Graduates feel vastly more confident and capable of governing the enterprise customer asset and are infinitely more respected, via an ability to convey superior management reporting – supercharging their career.
Enrol here for the Mini MBA in Customering.
Modules
The Customer Imperative
Precedent: Science and Profession
The Marketing Method
Understanding The Customer Asset
Customer Identity and Intent
Interaction Anatomy
Interaction Architecture
Makerting Meets Customering
Measurement
Budgeting and Reporting
Learning Outcomes
- Understand the precise economic characteristics and imperatives of the customer asset
- Use evidence to inform baseline practice – and identify common forms of malpractice
- Recognise the difference between, and the economic and technical intersections, of marketing and customering practice
- Apply the core pillars of Identity and Intent to inform nuanced customer Interaction – on the underlying evidentiary body
- Discern relevant technology capability tranches
- Learn the proper budgeting and expense classifications for customer management and operations
- Become expert in system and business measures, and in management reporting
Our students
About this course
The pillars of your new career start here
Join the next course and start learning
April 07 2025
