Well. Above. The Norm
The world's only MBA-level education in Customer Management.
Flexible MBA-level training. For managers, marketers, customer leaders, and technologists – all over the world.
Education is essential for truly respected and effective careers. And yet, while marketing is the most strategic function of any business - and the customer base its highest value asset - most marketers and customer managers lack world-class training. Without this solid foundation, popular practices undermine the unit economics of marketing, expose companies to heightened risk, and collapse global profits by trillions of dollars.
Welcome to the Field Bell Institute! The world’s only MBA-level education in the formal management of the customer base, as an enterprise asset.
Our two signature courses leverage essential principles from executive management, marketing science, economics, technology, the humanities, and peer-reviewed research from leading journals and business schools – all constituted within a repeatable quality management system that you can bet your career on. Flexibly consumed around your busy life and designed to take you to the top of the field, you’ll gain the confidence and credibility needed to flourish.
Plus – you’ll enjoy every second of it!
The Mini MBA Program
.png)
Mini MBA in Customering
Built on established economic, managerial, and scientific theory, this is the world’s most advanced course in customer management, from disciplinary methods in marketing and engagement, technology and measurement, to corporate reporting.
.png)
Mini MBA in Customer Technology
Based on advanced information management theory, this course imparts the critical methods and architectural models for expert customer-oriented planning, selection, and deployment of technologies in the modern enterprise.
Why The Field Bell Institute?
100% Online
Fit around your full-time work schedule, no matter where you are.
MBA Level+
More advanced than the content taught on MBA programmes at top business schools.
Applied Learning
Weekly Q&As with your lecturer, work materials and templates, to prove your knowledge.
Top 0.1%
Certainty that you are in the very top echelon of qualified leaders in the field.
Corporate Learning and Development
Imagine your entire team, pulling in one direction, powered by evidence! While individuals graduate with critical theory, practical tooling – and dripping with confidence – whole teams, working together, gain a clarity of shared mission, a common language and process, and the evidence to know why it works.
.png)
Globally Recognized
100% Endorsed
Global
Our Fellows have more than 55 years in-field experience and have lectured on 5 continents
Recognized
CPD accredited learning (also known as CE and CPE) is accepted in over 50 countries around the world
100 %
Commitment to evidence over populism
Endorsed
Curriculum content endorsed by leading marketers, academics, and analysts
Frequently Asked Questions
Explore our frequently asked questions here to learn about both programs. More information on the specific modules can be found on the course pages.
What are the prerequisites?
The Mini MBA in Customering accepts managers and marketers of all levels of prior training.
The Mini MBA in Customer Technology suits anyone with at least 3 years’ experience in a technology role.
What is the time commitment?
Students will need to commit between 3 and 5 hours per week for the duration of the course.
How Flexible is Flexible?
You will have much better learning experience if you learn at same pace as your peers but if you have to start late, or if you get sick, need to look after the kids, take a holiday, or something else, that’s all okay - you can catch during the program. So long as you have completed all of the modules and required reading by the end of the course period, you’ll be ready to graduate with your class!
Do you provide a certificate of completion?
Of course! You’ll have studied at MBA level and you’ll be able to prove it. This will also confirm your eligibility for Continuing Professional Development (CPD) points.
Forged in experience
Level up your career with the Mini MBA in
Customer Management
